What one bad run can cost

Purchase order exposed

$34k

This PO puts $10k at risk for 90 days. VIP = $1,490 per run. Pro = $199 per run.

PO

Factory PO (FOB × units)

$34k

Deposit

Cash committed as deposit

$10k

Balance still on the PO: $24k

Landed

Landed per pair (est.)

$21

Landed run total (est.): $53k

Channel

Wholesale revenue dependent on acceptance

$75k

Gross margin dependent on acceptance: $22k

Separate failure scenarios by proof

  • Sample

    Sample risk = 0 (line cannot start without a golden baseline)

    $5.2k
  • BOM

    At risk = PO units × FOB cost

    $34k
  • Ownership

    At risk = tooling investment + 30-day delay penalty

    $8.9k
  • Pattern

    At risk = 15% to 30% expected size/fit return rate in sell value

    $17k
  • Kit

    At risk = PO units × 2 to 5 per unit re-label + re-box at 3PL

    $8.8k
  • Assembly

    At risk = full landed cost (FOB + freight + duty) × PO units

    $53k
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